The Coaching Equation

The Coaching Equation

Being an extraordinary coach doesn’t make you a profitable one and no matter how hard you wish, the client fairy isn’t coming to drop clients in your lap. Building, growing, and scaling a coaching business isn’t about the shiny object marketing tactic, the slick sales script, or a two hour morning r...

Recent Episodes

Oct. 14, 2025

Why Your Beautiful Brand is Costing You (And How to Fix It) with Nadine Hanafi

In this episode, we’re joined by Nadine Hanafi, creator of Digital Brand Kit (DBK), to talk about how design can make or break your business and the importance of finding your true visual identity. Nadine opens up about her j...
Oct. 3, 2025

The 4-Step Framework That Transforms Dreams into Reality with AI Visionary Niko Arapkiles

In this first live episode of The Coaching Equation podcast, we’re joined by Niko Arapkiles, an AI visionary and founder of Vision Espresso, to talk about the power of visualization and the 4-step framework he uses to help pe...
Sept. 19, 2025

From Management Consultant to Million-Dollar Coach: Mike Goldman's 20-Year Journey from Financial Hell to 7-Figure Success

In this episode, we’re joined by Mike Goldman, a leadership team coach, to talk about finding the business model that will work for you, building warm leads, and hiring the right team to scale your business. Mike opens up abo...
Sept. 11, 2025

The Path to Mastery: Escape Shiny Object Syndrome and Build a Legacy Business

Episode Summary: Ryan Lang and Brook Bishop break down their proprietary "Path to Mastery" framework - a four-level sequential approach that prevents service-based entrepreneurs from making costly business mistakes. Drawing insights from Alex Hermozi's $81M launch, they reveal why most business own…
Aug. 21, 2025

You're Playing Checkers...He's Playing Chess: Business Mastery Lessons From an $81 Million Day

Episode Summary: Ryan Lang and Brook Bishop dive deep into a record-breaking $81 million book launch, breaking down the strategic elements that made it successful and why most coaches are approaching their business growth com...
Aug. 14, 2025

Slow Down to Speed Up - How Immersive Focus Creates Breakthrough Results

Episode Summary: In this high-energy episode, hosts Ryan Lang and Brook Bishop share their transformative experience from a recent Arizona trip where they accomplished more in two days than they had in six months. They dive d...

Reviews

Love this!

"This is the only podcast Im listening to. I love the energy between Brook and Ryan, get so much value from each episode, enjoy the experts that they invite as guests, and gave directly implemented s…"

Susan Ortolano | April 2, 2025